You've come too far to still be doing everything alone.
blushHoney helps business owners get out of the weeds by fixing the systems, processes, and operational headaches slowing them down.
From process audits and communication systems to infrastructure architecture, documentation, and special initiatives, I take the behind-the-scenes chaos that’s quietly stealing your time and hand it back organized, streamlined, and running smoothly.
Meet Lexi
The person people call when things get messy.
I started at 17 with no real plan and a lot of determination. No college degree, no roadmap. Just a willingness to figure things out and a brain that was wired for building structure, solving problems, and making things work long before I had a title for it.
Over the next nearly two decades I worked my way from receptionist to Executive Assistant to Chief of Staff to Operations Leader. I've supported C-suite executives, led EA teams, managed workplace operations, and built processes from scratch in industries ranging from recruiting and finance to environmental services and tech.
Along the way, I started taking on the design work too. Not because it was part of my role, but because I could see the gaps. A process is only as effective as the experience surrounding it, and I found myself building the presentations, websites, brand identities, and visual systems that brought ideas to life.
blushHoney is where all of it lives now. The operational brain and the creative one. Turns out they were never that different.
When I'm not working, I'm a mom to three kids, a birder, and an artist who splits her time between Procreate and pencil sketches.
If you’re looking for someone who can bring structure to the chaos, build what doesn’t exist yet, and get work moving again, I’d love to connect.
Services & Pricing
You didn’t start your business to spend your days untangling broken workflows, managing administrative friction, or manually rebuilding the same process for the third time.
That’s where I come in.
I take the behind-the-scenes operational chaos that’s quietly stealing your team's momentum and hand it back structured, documented, streamlined, and ready to scale.
Most services below are structured as custom, fixed-scope projects, giving you total clarity on exactly what is being delivered before we begin. Need a continuous operational partner or help with an ambiguous problem? Custom support plans are always available. Need something outside the box? Custom projects and hourly support are available too.
Need something fast? Rush timelines may be available depending on capacity. Initiatives requiring a turnaround under 72 hours are billed at 1.5× standard rates.⸻
Process Audits & System Optimization
A clear look at how your processes and internal systems actually run, identifying overlaps, breaks, and needed fixes.
An analysis of workflows to identify redundancies, broken processes, and inconsistencies, resulting in a summary document of recommended fixes.
An analysis of your current, redundant, or broken workflows, resulting in a summary document with actionable, flagged improvements.
All of the above, plus implementation of the flagged fixes, so you're not left holding a to-do list.
Strategic Infrastructure & Documentation
The behind-the-scenes systems and frameworks that keep a growing business running smoothly. The critical operational pieces you don't have time to build, done right and handed back ready to execute.
One polished, high-impact deck or core document for your most critical milestones, including investor pitches, board meetings, all-hands, and enterprise proposals. You bring the raw content and core metrics; I leverage my background in corporate communications to turn it into something clean, compelling, and ready to present to leadership.
I take your scattered Google Drives, internal folders, and documentation tools and design a logical, scalable architecture. Clear naming conventions, old junk safely archived, and everything placed exactly where your team expects it. Finding what you need stops being a scavenger hunt, restoring instant velocity to your daily workflows.Includes full discovery, architecture design, and initial system organization.Complex systems requiring extensive, multi-platform migrations or deep historical cleanups will be custom-scoped after our discovery call.
I turn repeatable tasks, workflows, and multi-department responsibilities into clear, documented procedures your team can follow with absolute confidence. Whether it’s running payroll, onboarding employees, processing invoices, or managing performance reviews, I create practical, high-agency documentation that keeps work moving and makes training, delegation, and handoffs effortless.Includes discovery, full documentation, and one foundational SOP framework for a core business process.Additional SOPs available at a reduced bundle rate:
• 3 SOPs = $3,500
• 5 SOPs = $5,000
Inbox Reset
Your inbox shouldn't make you flinch. Let's fix that. I don't just delete old mail; I build a sustainable system that filters out the noise, categorizes your priorities, and ensures critical communications never slip through the cracks again.
• A quick 15-minute call first, so I know how you actually work
• Unsubscribing and clearing out the junk and marketing noise
• Folders and categories set up so it stays sorted going forward
• Anything that needs action flagged, so nothing slips through
• Rules and filters set up, if needed
• 14-day turnaround
• A quick 15-minute call first, so I know how you actually work
• Unsubscribing and clearing out the junk and marketing noise
• Folders and categories set up so it stays sorted going forward
• Anything that needs action flagged, so nothing slips through
• Rules and filters set up, if needed
• 21-day turnaround
• A quick 15-minute call first, so I know how you actually work
• Unsubscribing and clearing out the junk and marketing noise
• Folders and categories set up so it stays sorted going forward
• Anything that needs action flagged, so nothing slips through
• Rules and filters set up, if needed
• Turnaround based on number of emails
Custom Work
Some things don’t fit neatly into a package.Whether it’s a one-time project, a unique business challenge that needs solving, or ongoing operational leadership, we can build a customized scope around what your company actually needs
Need a trusted set of hands to tackle a specific operational hurdle or drive an ambiguous project across the finish line? We can book a dedicated block of project support and focus entirely on whatever is currently your highest priority.Custom quoted based on project complexity.
For founders and executives who need a steady, high-autonomy operational partner. This provides a consistent relationship, acting as your fractional Chief of Staff or People Operations Director, helping align your team, clean up infrastructure, and keep execution moving.
Brand & Visual Support
Most businesses treat operations and branding as two separate things. The problem is that customers, clients, and employees experience both at the same time.Because of my background, I bridge that gap. I’ve spent years building operational systems, and just as many creating presentations, websites, brand identities, and visual assets that bring those systems to life.The way your business works and the way it presents itself should tell the same story.
A custom identity framework designed to give your business a professional, recognizable foundation. Perfect for small businesses launching their presence, or scaling startups needing clean, uniform brand assets for external fundraising and internal alignment. Includes concept development, revisions, and final delivery of master file assets.
For established businesses that have outgrown their current look or need their internal culture to match their outward presentation. We’ll refine your visual identity, establish deep consistency across your materials (including presentation templates, internal documents, and client proposals), and build a cohesive brand that reflects where your company stands today.
A clean, professional digital footprint designed to help your target audience understand exactly what you do and seamlessly take the next step. Ideal for growing businesses and tech companies that need a high-impact, beautifully structured online presence without the unnecessary overhead of a traditional agency.
Don’t see what you need? Chances are I’ve tackled something similar before. These packages cover the most common requests, but they’re far from the only things I do.If you have a project, problem, or idea that doesn’t fit neatly into a category, reach out, and we’ll figure out whether I’m the right person to help.
Why work with me?
You’re good at what you do. Really good.But growth has a way of creating friction. Priorities stack. Systems drift. Small gaps turn into daily workarounds. And suddenly you’re spending more time managing the business than actually leading it.Maybe it’s the inbox that never really gets to zero.
Maybe it’s processes that only exist in someone’s head.
Maybe it’s work that keeps stalling because no one owns the whole picture.That’s where I come in.I’ve spent over 15 years stepping into exactly that kind of complexity: untangling operations, rebuilding broken workflows, and turning scattered tools and processes into systems people can actually use. I don’t just identify what’s wrong. I fix it, structure it, or build what needs to exist so the work can move again.I’m usually the person called in when things feel stuck, noisy, or heavier than they should be, and the goal is simple: remove friction, restore clarity, and give you your time back.You don’t need a full-time hire. You need someone who can walk into the mess, find the pattern, and get things running again.
The people I’ve worked with say it better than I can.
"I was looking for a unicorn and found it in Lexi."
Chuck M., CEO
⸻"Working with Lexi is like finding a pot of gold. She’s one of those rare professionals who can glue it all together, no matter how far removed the moving pieces are."
Sarah C., CEO & Coach
⸻"Lexi is incredible at taking something bare bones, or even a complete dumpster fire, and turning it into something professional, polished, and ready to go."
Shani O., Compliance Executive
⸻
Marketing Design & Business Support
for Small Businesses
The best businesses don’t happen by accident. They feel intentional from the first impression to everything working quietly behind the scenes.
Whether you need thoughtful marketing, organized systems, or the kind of behind-the-scenes support that gives you more time to focus on what you do best, my goal is always the same: to help your brand and business feel like coming home to yourself.I don’t make work that isn’t authentic or intentional. Whether I’m designing something your customers see or building a system only you will ever use, I won’t let you settle for something that almost feels right when we can create something that actually does.That’s what I’m here to build.
Services & Pricing
Bundles and custom packages are available!This list is just a starting point! If you have something in mind that isn’t listed here, I’d love to hear about your business, what you’re building, and how I can help.Together, we’ll create a package that fits exactly what you need.
Marketing Design
From social media to print materials, every design is created to help your business look polished, professional, and consistently on brand.Most marketing design projects have a starting price. If you have something custom in mind, I’d be happy to provide a quote.
Flyers, postcards, rack cards, business cards, signage, banners, menus, and other print-ready marketing materials.
Single graphics, multi-post packages, and branded content designed for social media.
Content updates, layout changes, image replacements, and small design improvements for your existing website.
Brand Identity
Every brand is created specifically for your business.Starting points are listed below, and final pricing varies based on the scope of your project.
A custom logo designed to capture the personality of your business
A simple brand foundation with a custom logo, color palette, font pairings, and the essentials you need to show up consistently.
A complete reimagining of your brand, from logo to visual identity, designed to better reflect who you are today.
Back Office Support
Every business is different, so pricing is based on the scope of your project.Most projects fall between $100–$500, with larger projects and ongoing support quoted individually.
Get the day-to-day under control with help organizing inboxes, digital files, hiring, and the behind-the-scenes tasks that keep your business running.
Get organized with custom spreadsheets, dashboards, forms, and templates that make it easier to track information, save time, and keep everything in one place.
Keep employees on the same page with clear processes, training guides, and easy-to-follow resources that help your business run more smoothly.
Past Creations
A curated collection of intentional identities, built from the inside out.
Mini Brand Kit
Dana Kelm
Dana got married and needed her whole brand to follow. I updated her logo, designed postcards and mailers, and wrote the copy too, including a few catchy lines built around her new name.
Logo Design
Thrifts & Treasures
A client with an antique thrift shop needed a logo that could live everywhere: business cards, his website, and eventually a sign outside when he opens his doors. I know his style well, so I skipped the brief and went straight to the vibe. The ornate detailing and gold tones do exactly what a good vintage logo should: make it feel like it's always existed.
Full Brand Kit
House of Seraphyne
House of Seraphyne is my own creative brand, so this project was especially personal. It started with a name, a feeling, and one specific requirement: there had to be a dragonfly. I sketched it by hand, built the typography around it, and expanded the brand into an Etsy shop, banners, and a full website. Creating something for yourself is a different kind of challenge, but it gave me the freedom to build a brand that feels completely authentic.
The people I’ve worked with say it better than I can.
"I was looking for a unicorn and found it in Lexi."
Chuck M., CEO
⸻"Working with Lexi is like finding a pot of gold. She’s one of those rare professionals who can glue it all together, no matter how far removed the moving pieces are."
Sarah C., CEO & Coach
⸻"Lexi is incredible at taking something bare bones, or even a complete dumpster fire, and turning it into something professional, polished, and ready to go."
Shani O., Compliance Executive
⸻
About Me
Hi, I’m Lexi! I’m a designer, artist, and small business owner who loves helping other small businesses bring their ideas to life. Whether you need a logo, marketing materials, or a little help getting organized behind the scenes, my goal is to create work that feels authentic to you and take a little stress off your plate.I live in Montgomery, IL with my husband, three kids, and our three furry sidekicks. I grew up here in Illinois, and after spending more than 16 years building systems and solving problems in the corporate world, I decided it was time to build something of my own. I wanted to do work that felt more like me while helping other local businesses grow.When I’m not working, you’ll probably find me creating something just for fun, birdwatching in the backyard, or dreaming up my next project. I know how much heart goes into building a business, and it’s a privilege to be a small part of yours.
Let's Connect
Sometimes the problem is obvious. Sometimes you just know you’re spending too much time fighting it.
Either way, I’d love to hear what’s going on.
No bots or filters here. Your message comes straight to my inbox, and I review every single one personally.
Marketing Design & Business Support
for Small Businesses
The best businesses don’t happen by accident. They feel intentional from the first impression to everything working quietly behind the scenes.
Whether you need thoughtful marketing, organized systems, or the kind of behind-the-scenes support that gives you more time to focus on what you do best, my goal is always the same: to help your brand and business feel like coming home to yourself.I don’t make work that isn’t authentic or intentional. Whether I’m designing something your customers see or building a system only you will ever use, I won’t let you settle for something that almost feels right when we can create something that actually does.That’s what I’m here to build.
Services & Pricing
Custom packages are available!
This list is just a starting point! If you have something in mind that isn’t listed here, please reach out. I’d love to hear about your business, what you’re building, and how I can help.Together, we’ll create a package that fits exactly what you need.Prices below are starting points and may vary based on the scope of your project.
Marketing Design
Social Media Graphic: $50
Set of 5 Social Graphics: $200
Flyer or Promotional Graphic: $125
Single-Page Menu or Price List: $150
Multi-Page Menu: $250
Postcard, Rack Card, or Business Card: $150
Signage or Banner Design: $150
Website Updates:$150Brand Identity
Logo Design: $500
Mini Brand Kit: $900
Brand Refresh: from $1,500
Back Office Support
Business Organization: $150
Google Sheets & Dashboards: $100
Forms & Templates: $100
Workflow Improvements: $150
Process Documentation: $175
Standard Operating Procedures (SOPs): $200
Past Creations
A curated collection of intentional identities, built from the inside out.
Mini Brand Kit
Dana Kelm
Dana got married and needed her whole brand to follow. I updated her logo, designed postcards and mailers, and wrote the copy too, including a few catchy lines built around her new name.
Logo Design
Thrifts & Treasures
A client with an antique thrift shop needed a logo that could live everywhere: business cards, his website, and eventually a sign outside when he opens his doors. I know his style well, so I skipped the brief and went straight to the vibe. The ornate detailing and gold tones do exactly what a good vintage logo should: make it feel like it's always existed.
Brand Kit + Web Design
eaCurious Coaching
A career coaching company needed more than a logo. They needed an identity. I built the whole thing from the ground up: the company name, color palette, typography, logo system, and website. When you hand someone a brand that feels completely like them on the first try, you know you got it right.
Full Brand Kit
House of Seraphyne
A metaphysical shop owner had a name, a feeling, and one specific request: there had to be a dragonfly. I sketched it by hand, built the typography around it, and developed two logo variations in a deliberate black and white palette. From there the brand expanded into an Etsy shop, banners, and a full website build. Some projects ask you to tap into something deeper. This was one of them.
The people I’ve worked with say it better than I can.
"I was looking for a unicorn and found it in Lexi."
Chuck M., CEO
⸻"Working with Lexi is like finding a pot of gold. She’s one of those rare professionals who can glue it all together, no matter how far removed the moving pieces are."
Sarah C., CEO & Coach
⸻"Lexi is incredible at taking something bare bones, or even a complete dumpster fire, and turning it into something professional, polished, and ready to go."
Shani O., Compliance Executive
⸻
Let's Connect
Sometimes the problem is obvious. Sometimes you just know you’re spending too much time fighting it.
Either way, I’d love to hear what’s going on.
No bots or filters here. Your message comes straight to my inbox, and I review every single one personally.
Let's Connect
Sometimes the problem is obvious. Sometimes you just know you’re spending too much time fighting it.
Either way, I’d love to hear what’s going on.
No bots or filters here. Your message comes straight to my inbox, and I review every single one personally.